Jungl App
Jungl App
Jungl App
Founding product designer
Design direction
UX, UI
Brand design
Brand expression
Founding product designer
Design direction
UX, UI
Brand design
Brand expression
jungl.app
jungl.app
jungl.app
Introducing a new app in an already saturated market, where significant churn rates plague even the best-known competitors, presents a unique challenge. Many conversations never start due to the overwhelming supply of profiles.
Introducing a new app in an already saturated market, where significant churn rates plague even the best-known competitors, presents a unique challenge. Many conversations never start due to the overwhelming supply of profiles.
Combining a UX approach that prioritises interactions over profiles, along with a strong brand expression, was key to helping the Jungl app stand out. The brand concept and app design aimed to evoke a sense of mischief, wonder, and drama—much like exploring a dense jungle, where each step unveils new discoveries and surprises, leaving users eager to see what happens next.
Combining a UX approach that prioritises interactions over profiles, along with a strong brand expression, was key to helping the Jungl app stand out. The brand concept and app design aimed to evoke a sense of mischief, wonder, and drama—much like exploring a dense jungle, where each step unveils new discoveries and surprises, leaving users eager to see what happens next.
Instead of focusing on hyper-personalised filters for potential matches, we centred the experience around chatrooms as the entry point. Users could only match and chat in real-time while the room was live, interacting with others currently present.
Instead of focusing on hyper-personalised filters for potential matches, we centred the experience around chatrooms as the entry point. Users could only match and chat in real-time while the room was live, interacting with others currently present.
These rooms are inspired by current trends, combined with the natural urges, interests, and states people experience, acting as icebreakers or conversation starters. These prompts not only serve a functional purpose but also create organic interest, encouraging users to return to the app. This approach reinforces the brand’s tone of voice and overall identity.
These rooms are inspired by current trends, combined with the natural urges, interests, and states people experience, acting as icebreakers or conversation starters. These prompts not only serve a functional purpose but also create organic interest, encouraging users to return to the app. This approach reinforces the brand’s tone of voice and overall identity.
let's talk
Bookings & Friendships ↓
hi@justinavaluzyte.com
All copyrights for imagery and designs are entirely owned by the respective clients or collaborators they represent. No ownership is claimed.